AI Lead Sort

Eliminate guessing the leads to call. Let Uno do the heavy lifting.

An AI sales agent that learns your ideal customer, scores every lead with a reason you can read, and hands your reps a ranked list to work, top to bottom.

6-stage
agent pipeline
100%
explainable scores
10 mins
from upload to ranked
1
Define ICP
2
Upload leads
3
Enrich
4
Score & explain
5
Prioritise pipeline
6
Manager report
STAGE 01

Define your ideal customer, once.

Advise your agent on your niche target market, it becomes the lens of focus.

  • Set the profile — industry, size, region, role, tech stack.
  • Weight what matters — the agent learns your priorities.
  • Refines through preferences, one deal at a time.
Ideal Customer ProfileActive
Industry
B2B SaaS
Company size
50–500
Region
UK & EU
Buyer role
Head of Sales
Tech stack
Uses a CRM
▸ This profile becomes the scoring lens for every lead below
STAGE 02

Drop in your raw leads.

A messy CSV export is all it takes. The agent reads it, cleans it up, and structures every row.

  • Any export — CRM, LinkedIn, a spreadsheet, an event list.
  • Auto-mapped columns — no manual field matching.
  • Duplicates merged before a single lead is scored.
Lead Information:1 of 1,240
TN
Thabo Nkosi
Head of Operations · Nova Retail
Company
Nova Retail
Position
Head of Operations
Location
London, UK
Email
t.nkosi@novaretail.io
Industry
Retail SaaS
Source
CSV import · row 214
STAGE 03

Fill the gaps automatically.

Thin rows become full profiles. The agent adds the context your reps would spend hours digging for.

  • Firmographics — size, funding, industry, location.
  • Signals — hiring, growth and tech stack.
  • Confidence shown— so you know what's verified.
Enriching · Nova Retail+7 fields
Company size
180
Funding
Series B
Growth
+42%
Hiring now
Sales ×4
STAGE 04

A score, and the reason for it.

The agent identifies the metrics that matter and gives you more than a number — the direction and best angle to work each lead.

  • 0–100 fit score against your ICP.
  • Written rationale — the exact signals that moved the score.
  • Best angle to open with — the move to make, not just a verdict.
Score · Acme Cloud LtdHigh fit
87
+ Exact ICP: SaaS, 240 staff, UK
+ Hiring 4 sales roles — buying signal
+Head of Sales identified & reachable
No CRM detected — minor risk
STAGE 05

Reps get a ranked list, not a pile.

The pipeline sorts itself — warmest first. Your team works top to bottom, no more guessing where to start.

  • Auto-tiered into Hot, Warm and Nurture.
  • Next best action suggested per lead.
  • Assigned to reps by territory or round-robin.
Pipeline · this week1,240 sorted
Hot 152 Warm 273 Nurture 815
Momentum Health
Health SaaS · Cape Town · 320 staff
92Call todaySB
Kasi Logistics
Logistics · Johannesburg · 140 staff
86Call todayAJ
Braamfontein Labs
Fintech · Johannesburg · 60 staff
71Send deckCL
DiskiHouse
Media · Durban · 25 staff
44Nurture seq.
STAGE 06

Managers see the whole board.

One view: what came in, who's working it, and where the pipeline stands.

  • Rep leaderboard — coverage, meetings and conversion.
  • Coaching cues— who's ahead, who needs help.
  • Exportable for the Monday stand-up.
Manager report · this week● Live
1,240
New leads
37 mtgs
Booked this week
34%
Hot → meeting
SDR leaderboard
SB
Shaun B.
Senior SDR
210
worked
18
mtgs
86%
conv
AJ
Ashleigh J.
SDR
175
worked
12
mtgs
55%
conv
CL
Cheryl L.
SDR · ramping
140
worked
7
mtgs
40%
conv
Where to coach next
Shaun B. is the benchmark — 86% conversion. Share his call approach with the team.
Cheryl L. converts 40% but is light on volume — pair for live role-play, 1-on-1.
!
Get ahead with coaching — book lead-strategy sessions with the team.
STAGE 06 · PAGE 2

The people side of the pipeline.

Who's carrying the week, who's climbing, who needs a hand — and what just moved.

Top reps this week
SB
Shaun B.
Senior SDR
Benchmark
18
mtgs
86%
conv
Steady at the top. Best close rate on the team — his call approach is the one to clone.
AJ
Ashleigh J.
SDR
On the rise
12
mtgs
+19%
vs last wk
Biggest jump this week. Momentum is building — worth stretching her target.
CL
Cheryl L.
SDR · ramping
Needs support
7
mtgs
40%
conv
Quality's there, volume isn't. Pair with Shaun for live role-play to lift activity.
Recent activity
Shaun B. booked a meeting with Momentum Health.
12 min ago
Agent re-scored 1,240 new leads and flagged 34 as hot.
1 hr ago
Ashleigh J. moved Kasi Logistics to Hot.
2 hrs ago
Cheryl L. completed a role-play session with Shaun.
3 hrs ago
!
273 warm leads flagged ageing — redistribution suggested.
4 hrs ago
TRUST & DATA HANDLING

Built for the responsible use of client lead data.

Commercial usefulness matters — but not at the expense of access control, transparency, or client ownership of their information.

Separate client workspaces

Each organisation works inside its own authenticated workspace.

No autonomous outreach

AI Lead Sort recommends actions. Your team stays in control of every conversation.

Explainable outputs

Scores include reasoning, risks and recommended next steps — never an unexplained number.

Data rights supported

Client data can be reviewed, exported and handled through defined privacy and erasure processes.

An honest capability boundary

AI Lead Sort prioritises leads using your ideal-customer profile, available lead information and recorded context. It does not claim live behavioural buying intent unless that data is supplied through an approved source, and it never contacts leads autonomously or replaces human sales judgement.

FREQUENTLY ASKED

What a potential client usually wants to know.

What data do I need?+

A basic lead file can start with company name and industry. More complete records generally produce more confident and useful recommendations.

Can I upload a spreadsheet or CSV?+

Yes. AI Lead Sort is designed to work with structured lead files exported from spreadsheets, forms or CRM systems.

How are leads scored?+

Each lead is assessed against your saved ideal-customer profile, available sales context and the completeness of the record.

Can we change the ideal-customer profile?+

Yes. Your team can refine the profile as your commercial priorities, market or offer changes.

Does it provide live buying intent?+

Not by default. The system uses the information and signals available in the lead record and clearly distinguishes that from live behavioural intent data.

Does AI Lead Sort contact leads automatically?+

No. It prioritises, explains and recommends. Your team remains responsible for outreach and relationship management.

What happens to weak or incomplete leads?+

Incomplete records can be marked for further information rather than treated as confirmed poor fit. Disqualification is reserved for explicit mismatches.

How is our data handled?+

Lead data is accessed through an authenticated organisation workspace and is subject to the product's published privacy and subprocessor information.

Your best leads are in there. Let's surface them.

Run a pilot on your own list. See the ranked pipeline in under five minutes.